80% of consumers rely on Influencer endorsements.

And today we have an ocean of content creators and influencers to choose from. How do you know who is a right choice? How do you know about their audiences? How do you know about audience credibility?

For ANY Influencer Marketing, we custom check profiles with internal tools. It is not about only providing a list of influencers; but also story telling and influencer led brand campaigns.

We use the following 5 steps to ensure the quality of the Influencers and Content Creators that we work with for Campaigns:

1. Check relevancy of the Influencers.
2. Assess the engagement rate through looking at actual comments.
3. Auditing Instagram profile
4. Check fake followers.
5. Check audience credibility and interest.